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Skill-Driven CME: What We Can Learn from Corporate Training

By Douglas Seifert, PhD on Feb 25, 2021 4:10:37 PM

Successful corporate training is all about behavior change. Employees adopt new behaviors that translate into increased performance and better outcomes. Continuing medical education (CME) has strikingly similar goals. In this first skill-driven CME article, we will explore what has, and has not, worked well in corporate training, and apply these insights to CME.

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Improving Clinical Outcomes with Virtual Practice

By Douglas Seifert, PhD on Aug 13, 2018 9:00:33 PM

Dr. Britt Andreatta, a learning and leadership development expert and author of The Neuroscience of Learning, emphasizes that professional learning can be broken down into three phases: Learn, Remember, and Do. She also asserts that learning programs should focus more on the “Do” phase since that is what makes the learning stick – where competence and behavior change occurs.

This message resonates in continuing medical education (CME), where the goal is to effectively change the competency and behavior of physicians based on new medical evidence. In CME, the “Do” phase means delivering educational opportunities for physicians to personally practice applying the “Learned” information in realistic situations, so that they’ll “Remember” it. 

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